tv (30sec)

Client: Sundek
Production: Mercurio Films
Agency: J. Walter Thompson
Illustrations Sergi "ombrebueno" Sanchez
Animation: Lorenzo Fonda, Sergi Sanchez
Music and sound design: Norman Bambi

The campaign was created to suggest that you should skip winter and live just during summer. The tv animation was very scripted, while the web viral was based on what the agency told me and illustrator Sergi Sanchez (litterally): "Take lot of drugs and have fun".
The result is an improvised animation, no storyboard, just me and Sergi being very dumb and making fun of our own characters.
And we didn't even need drugs. Well..